Opportunities Ahead: Preparing for the Evolving Tyre Market

 

Stay ahead of the business curve this auspicious new year with our reputable multi-brand tyres designed to help you leverage economic, technological and consumer trends—ensuring your tyre business is well-prepared to capitalize on opportunities in the evolving tyre market.

Rising Demand for Passenger Tyres
With an expanding middle class and a preference for personal transportation, the demand for passenger car tyres has been further fueled by growth in Malaysia’s new passenger car sales surpassing industry forecasts to reach a peak of 747,180 units in 2024 according to Malaysian Automotive Association (MAA). 

 

 

Growing Market for Commercial Tyres
Buoyed by a RM86 billion development expenditure budget in 2025, Malaysia’s infrastructure development is set to gain momentum with critical sectors such as construction and logistics expected to boost demand for a wide range of commercial vehicle tyres that will be essential in the operation of transportation fleets.

Evolving Landscape of Mobility Markets
The rapid pace of research and development in the global tyre industry – projected to exceed USD210 billion in 2024 – reflects the impact of evolving automotive technology on a growing diversity of tyre products in Malaysia that are necessary to meet demand from conventional, electric and other new energy vehicle markets. 

 

 

Increasing Competition Among Tyre Brands
As the confluence of economy and technology reshapes Malaysia’s consumer needs in 2025, tyre manufacturers will continue to heighten competition for greater market reach alongside emerging players with the presence of new brands, sub-brands and specialty brands vying to offer a broader choice of tailored tyre solutions.

* Malaysia Automotive Association (MAA) – Market Review For 2024
** Malaysia Ministry of Finance – Budget 2025  
*** The Business Research Company – Global Tire Market Overview 2024-2033

 

 

We Keep Your Wheels Turning
Sunlun Distribution is a leading multibrand tyre distributor in Malaysia and part of SUNLUN Group’s Distribution Division. We distribute and supply a broad selection of reliable tyres from reputable brands worldwide that deliver the best tyres for passenger vehicles, 4x4 vehicles, commercial transportation vehicles, industrial heavy equipments, off-road heavy machineries and many more.

• Goodyear
• Michelin
• Continental
• BFGoodrich
• Dunlop
• Viking
• Deestone
• Anchee and more

Browse our Products or Contact us for more details.

About SUNLUN Group
Established in 1977, SUNLUN Group is today a leading tyre and automotive-related group of companies in Malaysia. From wholesale tyre distribution to one-stop retail automotive service centres and authorized motor dealerships, SUNLUN Group’s extensive supply-chain partners include major global companies such as Michelin, Goodyear, Bridgestone, Hankook, Deestone, Ascenso and Kapsen aimed at providing the best tyre solutions for all your automotive needs.   

 

Links
https://www.distribution.sunlun.com.my/content/go-further-ever-award-winning-tyre-brands
https://www.distribution.sunlun.com.my/content/unleash-winning-formula-race-proven-tyre-brands
https://www.distribution.sunlun.com.my/content/sunlun-distribution-your-leading-multi-brand-tyre-wholesaler